Let’s have a moment of real talk – why are you bothering showing up on Instagram so regularly? Is it because you want the world to know every detail of your life, or is it because you want to build an irresistible personal brand and turn casual interest into paying customers? (Spoiler alert – the […]
Let’s talk about creating interesting Instagram Stories… because they really are a fantastic way to boost your business online. And a lot of people know that, yet can’t seem to do more than share that great doughnut, or happy hour selfie. Don’t get me wrong, I LOVE doughnuts (and happy hour, for that matter), but […]
So you spend all this time, toiling away, creating a podcast of epic proportions… and then what? Do you publish your weekly episode to crickets (and a high five from your mum)? Or maybe you feel weird and formulaic when you try to put it “out there”? Or perhaps you’re endlessly frustrated that the world […]
Do you ever feel like you want to be an “Instagram person” while struggling with what to post? Yes? Good, this episode is for you. The 5 Instagram post ideas I’m about to share really can be tweaked and published again and again (so you never ever run out of content on that platform of […]
Correct me if I’m wrong, but it seems like there is just ALWAYS SOMETHING TO DO when you’re running a business. It might look like things are dying down and you’ve achieved some semblance of the myth that is balance then BOOM. The internet breaks and you’ve got 3 weeks worth of fires to put […]
If you’re here right now, it’s because you want to make waves on Instagram. There is literally *zero* ambiguity in that title. Instagram is a topic I LOVE to talk about. It’s simply my favourite place to hang out online. Nowhere else do you have such an opportunity to curate a feed of things that truly […]
Introducing… the episode of Your Biz, Your Rules where I truly embarrass myself. (For real, I was pretty nervous and caffeinated when I recorded this one so expect the MADNESS.) As well as hysteria, you’ll be getting some truly excellent tips for leveraging Instagram (and your other content, to be fair) to boost your brand. […]
Have I mentioned that I’m kind of obsessed with Instagram Stories? Well, Instagram in general if we’re being honest. But Stories. I mean: They’re given a ton of priority by Instagram’s algorithm (meaning more eyes on your stuff). They’re ephemeral, meaning they disappear, meaning that if you’re not loving something you put out there… it […]
If there’s one thing I find myself saying all the bloody time it’s this: Your content is not your end goal. It’s the thing that will help you move towards your end goal. So what that means, in a nutshell, is that you need to focus your content. You need to approach the whole shebang […]
In this episode of Your Biz, Your Rules, I had the honour of interviewing the endlessly hilarious Marie Yates. This lady is a truly prolific writer, even by my standards, and had some brilliant tips to share if this is the year you want to write that book. Seriously. Don’t just keep scrolling. Hit that […]
