Micro-content, as you might surmise, is tiny bites of content. This can come in any format (as this article will explore) but they will all have one important thing in common – these little nuggets of knowledge will ALL be easy to digest. No choking or blocked pipes here.

I’m sure you will hear many a marketing guru promise that micro-content is the next big thing because all our readers are too busy/overwhelmed/time poor/lazy to cope with anything that requires a bit of effort.

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If you’ve been lurking around these parts for a while, you’ll know how much I love talking about creative content, and the impact it can have on your business – but what does it all actually mean?

Creativity is that special spice mix that makes your content stand out from the (literally ENDLESS) masses.

If you’re working your arse off, churning out regular content but not seeing any tangible results, I can help with this one nugget of truth: Your content is REGULAR.
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Content Conquered is a series of mini-posts designed to ignite content ideas and inspire you to get creative online.

Goodreads.com is one of my favourite-ever places to procrastinate online.  Goodreads is a less well-known social platform that is focused around books, and the haunting ground of many an avid reader. It’s a great way to find literary quotes, it’s a great way to track your reading habits, and it’s a great way to find lots and lots of books you want to read.

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Visual content is important.

 

We all know this by now. We’ve all seen the endless infographics telling us things like…

  • Content with images is viewed 94% more than content without images
  • Visuals are 40 times more likely to be shared on social than any other kind of content
  • People process visuals 600,000 times faster than text

But what if you’re just not that good at designing your own visuals?

 
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Content Conquered is a series of mini-posts designed to ignite content ideas and inspire you to get creative online.

When you have to create content in this online world of ours, it’s easy to get distracted by what lies ahead. We get stuck in this mindset of “new”.  NEW technology, NEW ideas, NEW platforms…

But to succeed in any creative practice – whether that’s painting, patisserie or putting pen to paper,
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If you have a blog, you want it to be brilliant. That’s a fact.

How do you do that?

It’s all about the content, baby!

To be brutally honest, it doesn’t really matter how beautifully designed your site is if it’s full of shit. To get people coming back for more, you need fantastic posts, there are no two ways about it. Sure, a pretty page and nifty plug-ins make the medicine go down,

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Why every artist should be a great storyteller >> HERE

The art of thinking big >> HERE

Tactics and ideas for your summer slump >> HERE

7 powerful ways to get more done >> HERE

Having trouble focusing on what’s important? Here’s what you need to do! >> HERE

Being different is good >>

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Content Conquered is a series of mini-posts designed to ignite content ideas and inspire you to get creative online.

We all love Pinterest, it’s brilliant. It’s where we find our face painting ideas, our cake recipes, our latest crafty projects… But it’s also a really effective tool for doing content research, whether you’re a blogger, podcaster or hardcore scoper.

When I’m looking for new ideas, I start up by creating a secret board.

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The best research tools for finding kick-ass content >> HERE

What to do when your friends and family don’t “get” your blog or business >> HERE

Can only certain blog niches create successful online courses? >> HERE

13 amazing female podcasters to follow >> HERE

10 exercises for when you want to get more focused with your content creation process >>

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I’ve been dreaming of this new blog series for a while.

I read a LOT of amazing stuff online. Content that really inspires, that pushes boundaries, that leaves me with many an “a-ha” moment (and a ton of blog post ideas).

My plan is that each month, I’ll round up the good and the great and share them all here. I’m a big advocate for sharing what others create – constantly pimping your own stuff is exhausting (and icky),

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