This week I had the opportunity to be a guest on Jo Gifford’s podcast, Blow up the Blueprint, where we talked all things creative thinking (and creative language).

Before we dive into what can only be described as CREATIVE GENIUS (and a bit of flim flam), I thought I’d share a little about my history with the lovely Jo…

Jo is a recovering overwhelmed entrepreneur, who fuses creative thinking and whipsmart workflows to help business owners ignite their brilliance.

Read More »


I think we can all agree that I’m from the “let’s call bullshit” school of thought. I like to think I’m fairly no-nonsense, and I’m certainly not afraid to get controversial.

Unfortunately, in this online world we live, those qualities have become synonymous with being a dick. And today I’d like to call bullshit on THAT.

I have another value, which I cherish just as much as my brutal honesty. KINDNESS.

Read More »


Do you want to hear something equal parts weird and exciting?

1 year ago today was my first official day working for myself.

Yep. 365 days since Operation #freedaire was declared an almighty success.

If I’m honest, I kind of thought I’d be back on the hunt for a day job around the 3 month mark, but hey, everyone’s wrong (very, very) occasionally.

Without a doubt, this has been a year filled with trials,

Read More »


If you’re worried about how to make a living from your creative skills >> HERE

How to be an uninhibited content machine >> HERE

11 brain training exercises to fuel your content creation >> HERE

14 scientific reasons to disconnect at the weekend >> HERE

How to master the art of conversation in business >> HERE

How to create killer blog posts (that grow your email list + make sales) >>

Read More »


When you run your own business, it tends to be all-consuming. We tend to spend a lot of our “free” time working. Drafting blog posts. Checking emails. Filing documents. Chatting with clients and colleagues. Doing biz-related e-courses.

 

We justify it by saying we find those things fun. We enjoy our work, so it counts as a hobby, right?

 

Wrong. You need that time to really switch off from your work day and do other things you enjoy.
Read More »


Cher on creativity and the power of authenticity >> HERE

How to take a great idea from inspiration to completion >> HERE

Bite-sized advice for coming up with content >> HERE

10 daily habits to create more powerful content >> HERE

Make lasting change by turning off autopilot >> HERE

Create for yourself, not for anyone else >>

Read More »


Why every artist should be a great storyteller >> HERE

The art of thinking big >> HERE

Tactics and ideas for your summer slump >> HERE

7 powerful ways to get more done >> HERE

Having trouble focusing on what’s important? Here’s what you need to do! >> HERE

Being different is good >>

Read More »


We’re back for the next installment of the “Just Another Day” series (the movement designed to showcase the more real, less gold-tinted vision of working for yourself). This month I’m featuring the lovely Bella Shaw, a buddy from Jo Gifford’s Brilliance Ignition group.

Bella writes a lot of great stuff over on her blog, all about making healthy changes and finding more “me time” – two things I’m majorly bad at.

Read More »


Career-propelling money advice for creatives >> HERE

Never write a proposal again: 7 reasons having a signature method will attract more clients >> HERE

How to become an authority in the digital age >> HERE

How to promote your blog: the ultimate guide >> HERE

Ever feel too ugly to make videos? >> HERE

13 effortless productivity tips to keep you sane (and profitable) >>

Read More »


Unless you’ve been camping out in an underground bunker, you’ll have seen them. The incessant, beautifully-staged updates from business owners from around the globe. The ones that seemingly sit around in the sun sipping coconut lattes all day. All laptops, lipsticks and colour coordinated bookshelves.

I don’t know about you, but that’s like how I do business. I’m sat here right now with no makeup, mismatched pyjamas and a vat of tea on standby.

Read More »