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Introducing… the episode of Your Biz, Your Rules where I truly embarrass myself.

(For real, I was pretty nervous and caffeinated when I recorded this one so expect the MADNESS.)

As well as hysteria, you’ll be getting some truly excellent tips for leveraging Instagram (and your other content, to be fair) to boost your brand.

Listen here:

The key takeaways:

💛 Being visible can be super uncomfortable to start with, but when you start feeling a little more confident you can start having fun and getting creative. Instagram Stories, in particular, are such an excellent means of self-expression and connection with your audience.

💛 Another benefit of Stories is that your people will never feel flooded by your content. If they’re offline for a few days… no biggie. They can just catch up on the past 24 hrs without the overwhelm that comes with extreme catch up mode.

💛 It can be a huge challenge to post lots of pictures of yourself. It’s so easy to listen to that voice in your head saying “you’re so vain”, but the reality is that you want to share your message. You want people to know who you are – if you didn’t you would bother creating content at all.

💛 Is it more important that you feel comfortable and hidden, away from judgement, or is it more important that you get out there, connecting with and serving your people? That is the question.

(For Alex’s tips on smashing your Instagram Stories, you will just have to LISTEN, won’t you?)

Listen to this episode here.

The links + stuff:

The quotables:

(Highlight to share!)

“You can’t hide when your face is all over Instagram!” – Alex Beadon

“Just choose different thoughts.” – Alex Beadon

“Tell the story. Beginning, middle and end.” – Alex Beadon

“Be a detective of what works for you.” – Alex Beadon

Listen here:


Alex Beadon helps people find confidence in their online voice so that they can build a tribe of people who know, like and trust them. 

If you never want to miss another episode, subscribe to the show here.


If you’re a loyal listener of Your Biz, Your Rules THANK YOU! Having you tune in each week is such an honour. If you’ve been enjoying the show, I’d love to hear your thoughts…

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Hey! I’m Daire – writer, editor, all-round content weaver. I help business owners stand out online by channelling their personalities into everything they do. My dream is to show you that you can have an inspiring, insightful, INTERESTING online presence (and that you can use that to attract the best and brightest buyers into your orbit).